5 elements to developing a successful Social Media Strategy (part 1 of 2)

Learn about the first 5 essential elements of a successful Social Media Strategy, with some practical advice to get your business started on social media.

Introduction to Social Media Advertising (SMA)

Traffika’s Managing Director, Matt Forman, introduces you to Social Media Advertising (SMA) and explains how businesses can use it to target audiences of all sizes.

Social Media and Search Marketing – Using them for Increased Marketing Performance

Matt Forman explains how Search Engines and Social Media work together to provide an integrated online marketing program.

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Understanding Social Media Marketing and Optimization

Matt Forman introduces the concepts of Social Media Marketing and Social Media Optimization and explains the practical differences.

Loic LeMeur: Role of Social Media in Marketing

Loic LeMeur, blogger and entrepreneur, discusses the importance of social media for entrepreneurs.